Wednesday, October 15, 2008

PR hurting other countries

Katie Paine is known for her creation of the Measurement Standard, which is the international newsletter of public relations research that tracks the effectiveness of Marketing and PR programs. Paine posts an interesting blog in regards to Dubai, and how lousy PR has ruined its reputation as a safe place to visit. She further comments on the social media, and how they can be a rain cloud over society. Paine explains how certain mainstream media outlets in America portray the United States as superior to other countries, and how America is the last safe haven left in the world. I have to say that Paine is making this out to be a larger issue than it really is. I understand that America is not perfect; other countries have nice places to stay and would be considered safe by most standards. Paine needs to understand that after 911, the psychology of Americans have changed, terrorists from the middle-east murdered thousands of people on our own soil. It’s natural for an average citizen of the United States to be cautious when any other American is traveling abroad. What’s going to stop them from killing you on their own turf?

1 comment:

Karen said...

Her point that the U.S. was great and needs to return to being great is well taken. Travel outside of the U.S. isn't the only barometer one can use to gain insights as to our place in the global hierarchy. We struggle with education; our legal system; taxation, fees and surcharges; and the list goes on.

I prefer more PR focused articles. I disagree with her politics.